Cookie Policy
This policy explains which cookies Arcla sets, why we set them, and how you can control them.
We are Third Frontier Ventures Ltd. trading as Arcla (“we”, “us”, “our”). Our main privacy policy is at arcla.com/privacy-policy. Contact us at support@arcla.com with any questions.
What is a cookie?
A cookie is a small text file placed on your device by a website you visit. Cookies are widely used to make websites work, remember your preferences, and collect analytical information.
Cookies we set
We use a minimal number of cookies and divide them into three categories: essential, analytics and marketing. One consent banner covers both our marketing website (arcla.com) and the dashboard (dash.arcla.com): the choice you make on either is stored in a single cookie for arcla.com and all of its subdomains, so you are asked once, not once per site.
Essential cookies
These cookies are necessary for the sites to work. You cannot opt out of them while using Arcla. They do not track you across other websites.
| Cookie | Provider | Purpose | Expiry |
|---|---|---|---|
arcla_consent |
Arcla | Remembers your cookie choice so we do not ask again on every visit or on every Arcla site | 6 months |
__session |
Clerk (via Arcla) | Maintains your authenticated session in the dashboard | Session / 1 year |
__client_uat |
Clerk (via Arcla) | Tracks whether a session is active to avoid unnecessary server calls | 1 year |
On the marketing website we also use Cloudflare Web Analytics. It sets no cookies and uses no persistent identifier, so it is not listed in the table and does not need your consent. It measures page views and page loading performance in aggregate, so we can see which pages are read and whether they load quickly.
Analytics cookies (optional)
These cookies help us understand how the dashboard is used so we can improve it. We only set them with your explicit consent.
| Cookie | Provider | Purpose | Expiry |
|---|---|---|---|
ph_* |
PostHog | Records anonymous page views, feature usage, and performance metrics | 1 year |
PostHog requests are routed through our own domain at p.arcla.com rather than being sent to PostHog directly by your browser. PostHog is the data processor for these events. See our sub-processor list for where it processes them.
On the marketing website, allowing analytics also lets Google Analytics load, which sets the cookies below once it is enabled. Our own page-view measurement there keeps its state in memory for the page only and adds no cookies. Neither runs unless you have allowed analytics. If you arrived from an advert, allowing analytics or marketing also lets us keep the advert’s click identifiers (such as gclid, fbclid, li_fat_id and utm values) in your browser’s session storage under arcla_click_ids for the rest of that browser session, so a demo request can be credited to the advert; before a choice, they stay in memory for the page only.
| Cookie | Provider | Purpose | Expiry |
|---|---|---|---|
_ga |
Google Analytics (via Arcla) | Distinguishes one visitor from another on arcla.com | 2 years |
_ga_<id> |
Google Analytics (via Arcla) | Keeps the state of your current visit for the same measurement | 2 years |
Marketing cookies (optional)
These cookies measure whether our advertising on Google, Meta (Facebook and Instagram) and LinkedIn brings people to arcla.com, and let those platforms show our adverts to people who have visited. They are set only on the marketing website, and only after you have allowed marketing. Before that choice, none of the three tags loads and nothing below is set or read.
| Cookie | Provider | Purpose | Expiry |
|---|---|---|---|
_gcl_au |
Google Ads (via Arcla) | Links a visit to the Google advert that led to it, so a signup can be credited to that advert | 90 days |
_fbp |
Meta (via Arcla) | Identifies your browser to Meta so a visit or signup can be matched to a Meta advert | 90 days |
_fbc |
Meta (via Arcla) | Set only when you arrive from a Meta advert; stores that advert’s click identifier | 90 days |
li_fat_id |
LinkedIn (via Arcla) | Set only when you arrive from a LinkedIn advert; links the visit to that advert for conversion measurement | 30 days |
The Google tags run under Google Consent Mode. Until you allow a category, they are told that storage for that category is denied, and they are updated the moment you change your choice.
The LinkedIn Insight Tag also reads and may set cookies on LinkedIn’s own domain (linkedin.com) rather than ours. These are third-party cookies governed by LinkedIn’s cookie policy: bcookie (browser identifier, 1 year), lidc (data centre routing, 24 hours) and UserMatchHistory (advert identity sync, 30 days). They are contacted only after you have allowed marketing.
Third-party cookies on our marketing website
If you book a meeting with us from arcla.com, the booking form is provided by Cal.com and loads inside our page. Cal.com may set its own cookies when you interact with it. The form loads only if you open it; it is not present on a normal page visit.
Cookies we do not set
We do not set:
- Any advertising or retargeting cookie on the dashboard (dash.arcla.com). The marketing cookies above apply to arcla.com only.
- Any advertising, analytics or marketing cookie before you have allowed its category.
- Social media cookies for sharing or embedded feeds. The Meta and LinkedIn cookies above exist only to measure our advertising, and only with your consent.
Your choices
The first time you visit arcla.com or the dashboard, a banner asks for your choice. Declining is as easy as accepting. You can:
- Accept: allows the analytics and marketing categories.
- Essential only: only the essential cookies are set. Analytics and advertising measurement do not run.
- Choose: allow analytics and marketing separately.
Your choice is remembered for six months and applies to arcla.com and dash.arcla.com alike. You can change it at any time in Dashboard → Settings → Privacy.
You can also control cookies through your browser settings. See your browser’s help documentation for instructions. Note that blocking essential cookies may prevent you from logging in.
Marketing site (arcla.com)
The marketing website at arcla.com sets only the arcla_consent cookie once you have made a choice, and none before that. Allowing analytics there turns on our cookieless page-view measurement and, when enabled, Google Analytics (the _ga cookies above). Allowing marketing turns on the Meta and LinkedIn tags, and Google Ads when enabled, with the marketing cookies listed above. A tag we have not yet enabled sets nothing, but it is listed here so this page is complete before it is switched on. Withdrawing consent stops new events being sent; cookies already set expire on their own schedule or can be removed in your browser.
More information
For full details of how we handle personal data, including your rights under GDPR, see our Privacy Policy.
To request deletion of your data, email support@arcla.com or use the in-app data export and deletion tools in Dashboard Settings.